For Noosh, I designed a bottle and label system for a natural juice line in multiple flavours. My main focus was to create a packaging structure that could stay visually consistent across the range while still giving each flavour its own clear identity.I used a fixed black label panel as the anchor of the design so the brand could remain recognizable regardless of the juice colour. Around that structure, I created individual flavour variations through colour-coded accents, fruit illustrations, and splash elements that suggest freshness, flavour, and movement. The contrast between the dark label and the bright liquid inside the bottle helped the product feel more premium and more visible, while the bilingual layout allowed the packaging to remain practical and market-ready.